Dentsu PR has been shortlisted for four awards in five categories for the 2016 SABRE Awards Asia-pacific.
The agency was shortlisted for both client work and proprietary products in the following categories:
Panasonic Corporation
LOVE THERMO #WarmUpWithLove
Category:
MARKETING TO CONSUMERS (EXISTING PRODUCT)
RESEARCH AND PLANNING
GLIDE ENTERPRISE Inc.
I’m Only 50
Category:
MARKETING TO CONSUMERS (NEW PRODUCT)
RESEARCH AND PLANNING
Starbucks Coffee Japan
White Winter Starbucks — Roses are Red. Violets are Blue. Winter is White.
Category:
RESTAURANTS
The Crisis Management Innovation Project
In-house
Category:
BUSINESS-TO-BUSINESS MARKETING
Winners will be announced at the 2016 Asia-Pacific SABRE Awards ceremony, to be held at the Island Shangri-La, Hong Kong, on September 28, 2016.