Dentsu Public Relations Inc. (headquarters: Minato-ku, Tokyo; President & CEO: Kazunori Azeyanagi) has joined the chairman’s Council of the National Bureau of Asian Research (NBR). The partnership concerns cooperation on in-depth research regarding U.S. and Japanese foreign and economic policy issues.
Partnership background and aims
NBR is the U.S.’s largest non-profit, nonpartisan think tank specializing in research on Asia, conducting independent cutting-edge research and communications on political, economic, and security issues affecting relationships between the U.S. and Asia. Its expertise spans a broad range of fields including 1) politics and security, 2) trade, economy, and energy, and 3) medicine, health, and welfare, among others.
In today’s international society, which is driven by the mutual interaction of political and economic developments in multiple nations, corporations are increasingly required to understand policy in foreign countries. As a strategic partner in the communications field to companies, national and local governments, and organizations both domestic and international, Dentsu Public Relations Inc. will utilize its ability to provide the highest quality research and analysis on U.S. policy towards Asia including Japan via NBR. Dentsu Public Relations Inc.’s research and analysis will deliver policy insights that will prove critical to the advancement of clients’ global strategies, while also offering enhanced intelligence-based consulting support.
Partnership overview
Regular roundtable discussions will be held at the NBR hubs in Seattle and Washington, D.C. to exchange views on topics such as U.S. policy and political and economic trends, with a focus on aspects that affect Japanese companies. PRCD’s approach to research will remain attuned to client needs, and includes utilizing the NBR network to engage top specialists in a range of areas.
NBR overview
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Seattle Office Washington, D.C. Office |
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The National Bureau of Asian Research is a nonprofit, nonpartisan research institution dedicated to informing and strengthening policy. NBR conducts advanced independent research on strategic, political, economic, globalization, health, medicine, and energy issues affecting U.S. relations with Asia. Drawing upon an extensive network of the world’s leading specialists and leveraging the latest technology, NBR bridges the academic, business, and policy arenas. https://www.nbr.org/ |
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Year founded: 1989 |
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About Dentsu Public Relations Inc.
Since its founding in 1961, Dentsu Public Relations Inc. has served as strategic partner to a diverse range of companies, governmental bodies and other organizations. Over 270 employees provide clients with comprehensive reputation management solutions, creating new value and building advocacy through approaches including data analysis, insight-driven content design, and targeted information delivery. Dentsu Public Relations Inc. was recognized by the Holmes Report as Japan Consultancy of the Year in both 2009 and 2015, and as North Asia PR Consultancy of the Year in 2018.